Rick Plyler Jr.

Passionately Curious!

Ever since i was a little kid, i've always tinkered and tore things apart to understand how they work, then rebuilt them, sometimes better then they were. This passion carried me through my education, travel, work, and personal interests. I studied programming languages, algorthims, and processes with pretty much the same fascination that drove me as a kid. I love learning, solving problems, and finding efficiences with modern technology. I enjoy : hikingMountain BikingRoad Bikingkayking


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Senior Web Developer

GoDigital Media Group (GDMG) | Eastern Mountain Sports | Bobs's Stores

Data Driven Solutions Analyst
Manager eCommerce Analytics
eCommerce Pricing
Integrations Specialist

May 2022 – Present

Web Developer & Integrations Specialist

Frasers Group | Eastern Mountain Sports | Bobs's Stores

Data Driven Solutions Analyst
Manager eCommerce Analytics

Jan 2019 – May 2022

Manager eCommerce Pricing | Manager eCommerce Analytics at SDI USA

Sports Direct USA | Eastern Mountain Sports | Bob's Stores

Jan 2015 – May 2022

Web Price & Promotions Specialist / Web Analyst

Eastern Mountain Sports

Jul 2010 – Jan 2015

Medical Records Coordinator

Monadnock Community Hospital
Jun 2000 – Jul 2010

Sales Representative

Vector Marketing
Jun 2002 – Sep 2002


“Eternal optimist Pragmatist Data wizard True partner Five years ago, Rick brought difficult-to-comprehend answers to discussions. Today, expressing an awareness of his audience, he delivers concise, elegant solutions. Having matured into an impactful role that engages with a wide scope of business partners, he hits roadblocks only when hardware limits him. And even then, he finds workarounds. My experiences with Rick have been consistently positive and productive, which is not always the case with people in technical roles. On top of his technical talents, his optimism is buoyant, and frequently helps relieve pressure in challenging conversations. If I were to build a Dream Team, Rick would be on it, no questions. Highly recommend. “ --Brook

"Over the 6+ Years I've worked with Rick, there is one immutable conclusion: There is no challenge he cannot handle. The intricacies of ever-changing and evolving pricing & promotional strategies as well as vendor enforced MAP policies can be overwhelming to most are second nature to Rick. Add to that his unique and artful ability in the analytical & attribution realm and you have a dynamic A-team player for any Ecomm team. His expertise in taking massive data sets and distilling them down to consumable and tailored reports to each individual business user is truly impressive. What won't show up on any resume or linkedin profile are the intangibles Rick possesses. His ability to galvanize and unite a team around concepts, strategies and ideas is second to none. If you're looking for a team member who is knowledgeable, passionate & has a commitment to add value every single day, Rick is your guy." --Patrick


Southern New Hampshire University

M.B.A International Business, Marketing
Studied International emerging markets in Rio de janeiro & São Paulo, Brazil

2007 – 2009

Southern New Hampshire University

Bachelors of Business Administration

2006 – 2007

Mount Washington College

Associates Radio/Video production and live broadcasting

Activities and Societies: hosted Private Radio show, Produced Television Show, Independent contracting,

2004 – 2006

NHCTC- Manchester

Associate of Computer Technologies

Activities and Societies: Chair Director of Campus Activities @ NHCTC 2002-2004

2002 – 2004


Programming Languages & Tools
  • sql
Current Focus
  • Python to Automate and improve processes
  • API Webhooks | Graphql
  • Site Crawlers | Data Scraping
  • Digital Attribution Modeling


Apart from tinkering and building things, I enjoy most of my time being outdoors. I love a Good Adventure: Hiking, Exploring, Camping, novice ice climbing, mountain biking, kayaking.

Other Hobbies:

  • Cryptocurrency
  • Stock market trading
  • 3D Printing
  • Photoshop
  • Kindle Publishing
  • Scaling Affiliate Websites
  • Raspberry Pi

  • Platform Experience & Certifications

    • Google Analytics Certified.
    • Certified.
    • Certified.
    • Certified.
    • Adobe Analytics Certified.
    • 2006 TIME Person of the Year.
    • 6 yr+ Demandware / Sales Force Commerce Cloud Experience.
    • eCommerce Platform Experience: gsi v9, volusion, SFCC ( Demandware), SAP (Hybris), Adobe Commerce Cloud (Magento), Shopfy, Wordpress/Woo Commerce, Reaction Commerce, Mail Chimp Open Commerce, custom built.
    • Your Next Project!